Top Coach

How to be proactive, not reactive, in business and leadership

“I see leading as a proactive practice that brings balance to the reactivity of business and life,” says Top Coach Shawn Preuss. “Proactive means being out in front, looking ahead, planning and communicating.”

Tips to succeed during an economic downturn

“A recession is your time to shine!” says top coach Leigh Brown, president of NC REALTORS®. And she has tips on how.

Creating a lending business plan — from referrals to reels

Jenny Sepulveda, the executive vice president of sales coaching and development at Guaranteed Rate, shares tips for lenders to a create effective business plans.

Price it right with three simple questions

Coach Mike Pallin of The Floyd Wickman Team offers some DOs and DON’Ts for getting a home priced right at the listing appointment.

3 things to do to take advantage of the shifting market

Jared James, an entrepreneur, coach and author, offers a couple of tips to help you take advantage of this “shifting market.”

How a coach can help you gain the skills to succeed in a changing real estate market

There is still ample opportunity in the market for buyers and sellers, as well as agents, says David McGhee, VP of coaching at Buffini & Company. What will be different is the skill set agents need to develop to succeed.

Become a top agent in any market: Winning strategies to double your income in 2023

As you maximize the remainder of 2022 and prepare your business plan for 2023, real estate coach Sherri Johnson has six proven strategies for success.

Does recruiting REALLY solve everything?

Real estate coach Ken Goodfellow offers advice for solving brokerage issues that reaches beyond recruitment.

The who, what, when, where, why and how of new construction

“New construction is a major part of most markets. Not knowing new construction is a handicap to your career.” — Tim & Julie Harris

The simplest path to a 6-figure year

Success is not easy, but it’s also not complicated. To build a sustainable, profitable, consistent business, you must get granular: Chunk things down into manageable pieces.

Stand out in any market

The real estate industry is beyond crowded — how can you cut through all that noise to stand out? Top coach Krista Mashore has tips.

Are you stepping on the field without your playbook?

When was the last time you saw a pro sports team allow any athlete on the field without learning the playbook? Exactly! Welcome to real estate.

How to break into the luxury real estate market

“As a real estate agent, it is difficult to break into luxury home sales,” writes Michael LaFido, founder of the LUXE Designation. “If you’re trying to ‘break into selling luxury homes,’ my advice is to attend other agents’ luxury broker open houses in your market.”

The real estate market has changed, the fundamentals of a successful business haven’t

“There has been a lot of change that we all have experienced in the last few years. While change is a constant, the depth and breadth of the change has been historic. With all the change and challenge, foundational truths still apply in the real estate business.” — Dirk Zeller, CEO, Real Estate Champions

Supercharge relationship-building by mastering your CRM

“It’s possible to have a thriving business without 80-hour weeks and burnout by choosing to work by relationship and referral. Agents who grow by nurturing their database dictate their schedule, work manageable hours and are better equipped for market shifts.” — Marki Lemons-Ryhal, owner, ReMarkitable LLC

Etiquette for agents: Behavior matters — even if you don’t make an offer

“If you want to be a true success as a Realtor, you must understand that how you present, react and treat others is the foundation of your business.” — Collette McDonald

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